María Esther Panesso Mercado
I am a woman who has woven her story with threads of passion, dedication, and resilience. My academic journey began by studying International Business Administration at the University of La Sabana. Due to my high academic performance, the university granted me a scholarship to pursue another degree, and I chose to study Law. I successfully completed both degrees. Later, I did an MBA from IE Business School in Madrid.
My professional path has intertwined with roles in law firms, oil and gas operators, and as a co-founder of a real estate startup. However, my true narrative extends beyond contracts and transactions; it includes strokes of ART from my childhood.
Throughout my life, I've woven a unique connection between artistic discipline and my passionate academic journey. Along the way, I chose to practice Family Law, where I discovered a profound purpose: to be a support for women in situations of vulnerability.
My passion is to transform legal challenges into empowerment opportunities for women. I've decided to capture this in every canvas. My recent art exhibitions carry stories of female resilience, merging my love for art with my legal commitment, aiming to leave a much deeper imprint of my life purpose by embracing two seemingly opposing disciplines in harmony.
In July 2023, I exhibited at the Rockefeller Center in New York. My meaningful and powerful artworks have resonated on the Nasdaq screen in Times Square and in media such as Forbes, La República, El Tiempo, El Espectador, and Semana.
In the December 2023 edition of Forbes, I was selected as one of the 50 most creative Colombians in the world. Creativity, when born from the depths of our vulnerability, becomes a transformative force.
My dedication to the fight for women's rights has become the driving force behind my art, a clear and powerful manifestation. My story, blending the legal and artistic realms, seeks to inspire others to surpass expectations, embrace their passions, and transcend conventional boundaries.
I want to express my profound gratitude to my father, Hernán Panesso. From my earliest years, he saw a special talent for art in me and wished for me to become an artist. We spent countless hours together, with him as my most demanding critic. His insistence and emphasis on discipline as the key to turning a dream into a life project have been fundamental.
Life, however, presents unexpected turns, and when I was still underage, my father passed away. This loss caused a deep emotional wound that led me to set aside the paintbrush and temporarily abandon what I loved so much. But with time, I realized that art was part of his legacy, and it was impossible for me to distance myself from such a deeply rooted passion.
My current exhibitions are a heartfelt tribute to my mother, Esther Elena Mercado Jaraba, whose last name also serves as my artistic identity (MERCADO). It is a celebration of the values I see embodied in her: strength, courage, and determination. Additionally, it is a testimony to the power of hope, love, and perseverance. Through my art, I aspire to inspire others to follow their passions, embrace their roots, and forge their own paths in life.
“Discipline and effort undoubtedly always yield fruitful results."
Q&A WITH MARÍA ESTHER
Define your experience at IE in one word.
Growth.
What is your favourite memory from your time at IE?
Finding just one favorite event is impossible. I remember when I joined the sailing club and experienced unforgettable moments as we spent an entire week exploring the Greek islands. I also have in mind a trip we took to Morocco. What truly impressed me about IE, in general, was that, when interacting with people, they were genuinely rich in humanity, values, and perspectives. I always thought I didn't know how they did it, but the selection of people who attend truly enriches life and their way of viewing it. But, in truth, everything was very enriching – I loved the economics classes, exploring Madrid, going to Tony Dos, enjoying delicious meals, my first time living alone... a world full of exploration and self-discovery.
What is one thing you wished you knew, when you were a student at IE?
I believe a valuable piece of advice I would always give to my past self is to embrace life without fear and free myself from the desire to control my professional destiny. I remember when the time came to decide what to focus on and which path to take after the MBA, or even when choosing electives, I experienced significant concern. The advice I would always remind myself of is not to be afraid, to trust in oneself, and that, if one is prepared, life will always bring great joy and satisfaction. Discipline and effort undoubtedly always yield fruitful results.
In what ways do you think your experience at IE has changed your life professionally and personally?
I consider that IE has undeniably left a significant mark on my life and career. Living in Madrid and having contact with people from different cultures was undoubtedly enriching. This period was crucial for my personal growth, where I discovered a sense of freedom, happiness, and a supportive environment. I made friends whom I still have to this day. Professionally, IE provided me with a unique education. I distinctly remember coming with a business idea and being determined to work on it there. However, when I conducted surveys and realized that no one was interested, I experienced a significant sense of discouragement. I learned a valuable lesson about the importance of validating a business idea, a concept that may seem basic and logical, but is sometimes overlooked and is the reason for many failures. When people ask me, I believe I always respond that my year of MBA at IE has been the happiest of my life. It's difficult to convey the reason in an interview, I think it's everything, the people, the university, Madrid, the professors, the environment, truly a perfect combination that I believe everyone should experience, it's a year of excellent professional training and growth.
How would you describe yourself as a professional?
As a professional, I describe myself as an ethical individual with a profound desire to make a positive impact. I am aware of our responsibility to society, having had the opportunity to receive a quality education, a privilege unfortunately not accessible to everyone.
I believe that my greatest professional quality lies in my constant ability to explore and open new doors. I maintain the belief that this disposition is fundamental to my success. I feel no hesitation in engaging in conversations, building synergies, and seeking help; in fact, I view these actions as essential pillars of my professional development.
My approach as a professional always involves actively seeking solutions and overcoming obstacles. I don't find comfort in staying still when I identify a problem or a barrier; instead, I see each challenge as an opportunity to find alternative paths and contribute meaningfully to my environment and society as a whole.
Is art a job or a hobby for you?
I don't perceive my work in the law firm and in the artistic realm as mere jobs; rather, I approach them with a devotion that goes beyond mere obligation. Both facets, whether in the legal or artistic realm, could be considered jobs in the eyes of the world due to my commitments and responsibilities, such as scheduled exhibitions and the delivery of artworks on specific dates that represent economic income.
However, what truly sets it apart for me is that I pursue both passions from a place of freedom. I manage my schedules in a way that allows me to enjoy creative liberty. The intense passion I feel for what I do dissolves the notion of conventional work. Even in my "free time," I find solace in painting, revealing how these artistic expressions are more than an obligation; they are a secure escape where I truly find myself.
How would you describe your art?
I describe my art as purposeful, as I aim to convey a message through it. My latest exhibition was a tribute to women, carrying several connotations. Firstly, I wanted to showcase the value of our gender and emphasize the importance of women in society, using my art as a poignant reminder. Secondly, after my father's passing, I witnessed a strong, brave, and powerful woman in my home: my mother. That's why I sign my artworks with my maternal surname, as a constant gesture of gratitude for her dedication. Thirdly, I aspire to represent women with a successful story, highlighting the effort and study that lead us to excel in different disciplines.
Returning to my art, I believe it has purpose and is innovative in some ways, as I paint using various styles. I also consider it joyful art that brings light, love, and purpose to the spaces it occupies.
Does your work as a painter reflect the personal, familial, and social conflicts you deal with as an attorney?
Certainly, my work as a painter inherently reflects the personal, familial, and social conflicts I face as an attorney. Through artistic expression, I have the opportunity to channel and process the emotional complexities inherent in the practice of law.
My dedication to assisting women in vulnerable situations, a fundamental aspect of my legal career, has significantly influenced my artistic endeavors. Throughout my legal journey, I have led numerous battles in defense of women's rights, confronting challenges and adversities that have inspired me to capture these experiences in my paintings.
The depiction of women in my artwork is not merely aesthetic but serves as a means to convey a message of empowerment and resilience. Through my brushes, I aim to highlight the innate strength of women, capturing their courage and determination amid challenges. My art becomes a visual voice celebrating the struggle and triumph of those I have had the privilege to legally represent.
Furthermore, my work emphasizes the inclusion of women from the coast and Afro-Colombian backgrounds. This choice is not arbitrary but a conscious representation of the diversity and cultural richness of the women I have had the opportunity to know and support in my legal practice. Each stroke seeks to reflect the uniqueness and strength I find in these women, contributing to a visual narrative addressing profound issues of justice and female empowerment.
Is there a point of convergence between the legal practice and the world of art?
Certainly, I perceive a point of convergence between my legal practice and the world of art. Both fields share a deep connection with the human narrative and the ability to influence society. My legal experience also becomes a constant source of inspiration.
The law, with its cases and everyday situations, offers me a unique perspective on the world, fueling my creativity and providing me with stories and ideas to portray in my artwork. On the other hand, art allows me to approach legal issues more creatively and expressively, using painting as a way to communicate ideas and reflections on justice, equality, and rights.
Both worlds positively reinforce each other. The discipline and rigor required in legal practice translate into my meticulous approach to creating art. In turn, art offers me a creative outlet that allows me to address legal challenges with a fresh mind and a renewed perspective.
The convergence between legal practice and art is not only reflected in the intersection of my two professions but also manifests in the mutual and enriching influence that both have on my life and how I perceive the world.
How important was networking in building your reputation as an artist?
Positioning oneself as an artist involves a mix of crucial elements. While networking plays a pivotal role and can provide valuable support, in my view, the intrinsic purpose of the artwork is equally essential. Paintings should inspire the audience, transcending beyond their physical form. Active presence on social media is indispensable nowadays, as these platforms have limitless power to connect with diverse audiences worldwide, offering a breadth that conventional networking might not achieve.
Moreover, maintaining a consistent presence in the media, actively participating in exhibitions, and continuously engaging in artistic creation for fresh ideas are crucial elements. Involvement in art contests provides additional opportunities for visibility. Listening attentively to critics is imperative; their perspective can offer a unique and valuable insight into your work, enriching the creative process.
In summary, I believe that positioning oneself as an artist is an integral endeavor that encompasses a range of facets, from human connection to the continual evolution of artistic expression.
Can you tell us about your experience exhibiting your paintings at the BEKA Museum in Rockefeller Center, New York?
Exhibiting at the Rockefeller Center is an incredibly enriching experience that goes beyond the simple act of showcasing art. Stepping into this iconic venue, surrounded by its grandeur, creates a profound sense of accomplishment and awe. The sheer magnitude and historical significance of the Rockefeller Center add an extra layer of meaning to the exhibition.
Being the first Colombian artist to present my work in such a prestigious venue amplifies the impact. It's not just about displaying art; it's about breaking barriers, challenging expectations, and paving the way for other female artists. The weight of this achievement is felt not only personally but also culturally and nationally.
Being amidst the splendor of the Rockefeller Center immerses me in a blend of emotions: pride, gratitude, and a deep sense of responsibility. It is a recognition of the journey, the sacrifices made, and the unwavering commitment to artistic expression. The moment becomes a testament to the power of passion, discipline, and the belief that art can transcend boundaries.
Furthermore, the presence of family adds an additional layer of significance. Sharing this moment with them, expressing gratitude to my mother for her role in my artistic journey and in my life. Witnessing my mom cry tears of joy is priceless.
In essence, exhibiting at the Rockefeller Center it's about making a statement, leaving a mark, and inspiring other women to pursue their passions relentlessly. It's a surreal experience that propels both personal and artistic growth, opening doors to new possibilities and affirming that dreams, when pursued with dedication, can materialize in the most extraordinary ways.
How do you manage your time? Not only your work time, but also your down time. How do you find work-life balance?
I firmly believe that beyond the results, true satisfaction resides in the process. In my perspective, the struggle itself is the source of satisfaction. Recently, I shared with a friend that the happiness I experience when someone acquires my artwork is indescribable and not related to economic considerations. When I conceive an idea, bring it to life on canvas, dedicating months of work, refining every detail, and then succeed in having someone fall in love with the artwork and acquire it, the satisfaction of knowing that my artwork becomes part of a home represents true success to me. I consider success subjective and not easily measurable, but small satisfactions can build a kind of successful narrative in life. However, I believe these small triumphs must be supported by persistent effort. In my view, greater sacrifice and dedication in work lead to greater satisfaction. Although I admit it's a somewhat abstract question, I also hold the belief that success undoubtedly involves having peace and being in connection with God.
What’s the importance in maintaining close ties with your peers and engaging with the IE community?
Maintaining close ties with my colleagues and actively engaging with the IE community is essential for me. Throughout my journey, I have experienced support from friends I made during my MBA, both in attending my exhibitions and through the acquisition of my artworks. For example, I became very close friends with a fellow student named Lina Suárez, and she is always the first to attend my exhibitions. She arrives early to assist me and helps in interacting with the attendees. Her presence at my events, her willingness to collaborate, and her genuine appreciation for my work reflect the exceptional human qualities that characterize those who are part of the IE network.
What advice can you give to professionals thinking about taking the big leap of making a career change or even leaving their formal jobs to follow their passion or true vocation?
In response to this question, I have several perspectives. Firstly, from a spiritual standpoint, I believe that God guides us, and if things flow, it's because that is the right path. From a more grounded perspective that aligns with the former, being a lawyer has greatly assisted me in developing as an artist. There are several points to consider.
Firstly, practicing law provides me with the financial means to pursue painting, as it can be an expensive endeavor. Secondly, I feel that I don't have to cater to an audience, which I consider part of success. I paint what truly moves and inspires me, and I believe that authenticity resonates with people. If I had to rely solely on selling my artworks, I might be more focused on what people like rather than what genuinely comes from my soul.
Furthermore, I find that both professions mutually enrich each other. The law inspires me with its everyday cases, offering stories and inspiration for my painting. Conversely, art helps me approach my legal work with a clear mind.
In my personal experience, my advice would be to consider having an additional income when pursuing your passion. This allows for more freedom in your artistic endeavors. This advice is grounded in my personal journey, recognizing that everyone's path is unique.
What can alumni do to create a positive impact, not only within the IE community but also for the rest of the world?
As an alumna, I firmly believe in the impact that educational institutions have on the success and development of their students. I always proudly mention the institutions where I have received my professional and personal training, as I consider them to significantly shape who we are and what we achieve in our lives. The education we receive plays a crucial role in our journey toward success, and therefore, it is essential to recognize and value the positive influence of these institutions on our path.
Moreover, I believe that to make a lasting impact as an alum in the world, it is crucial to carry out a purpose in our daily work. Seeking opportunities to positively impact our community, contributing to improving the lives of those around us, and working with a life purpose can be the key to making a significant change in the environment we inhabit.
How is the María of today different to the María who travelled to Madrid to study at IE?
I consider it with great satisfaction that today's María, who pursued the MBA a few years ago, retains an essence that fills me with pride. It is the essence of always dreaming, persisting, seeking ways to make my dreams come true, and blindly believing in myself. As for differences, I feel that, as is normal over time, I have come to know myself much more. I am not as accommodating to people, and I am much more centered. Age and experiences somehow bring us closer to who we are, and as we get to know ourselves, I now feel more like myself.
What's the next chapter in your life?
I don't like to think of life in chapters because that implies that something is closing and something new is beginning. I truly believe it's important to let go of control and approach each day by giving our best. I love the life I've built, where I do what I love with passion and discipline. Beyond setting specific goals, I think that's the true formula for extraordinary things to happen even without actively pursuing them. I want to keep doing what I love, continue inspiring people to pursue their passions and take risks in life, support women in my legal field, and represent Colombia with a success story abroad, if that's what God wants. I especially like that when Colombia or Colombians are mentioned, there are more reasons to celebrate our talents than tragic stories.
If you had a billboard that you could display to the world, what would you write on it?
If I had a billboard, I would invite society to engage in more activities where people spend quality time with themselves, whether playing an instrument, painting a picture, or reading a book. I feel that society often encourages us to live outwardly, leading to distorted and superficial values. I believe that art can transform a society, and there are activities that can help us confront and process our feelings and emotions in a healthy way.