Professor José Ignacio Gafo is a candidate for Doctorate in Marketing at Universidad Complutense, Madrid. He holds an Executive MBA from IE Business School, and an undergraduate degree in Economics and Business Science from Icade. Before joining full-time IE, he worked for more than fifteen years in multinationals such as Vodafone, Mars and Canon. He has worked in different Marketing management positions in several countries of the world, specializing in Innovation, Customer Strategy and Change Management.
