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Companies from Domino’s Pizza to Uber are using drones for a wide range of functions, from marketing to stocktaking.
However, there is a lack of knowledge on the potentially disruptive uses of the technology and the risks an increase in uptake could entail.
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The 2018 Global Innovation 1000 study
The Global Innovation 1000 study shows that simply spending more on innovation does not increase financial performance. Instead, companies must focus on how they use their investments in R&D, the quality of their processes, and their talent.
R&D expenditure
AMAZON
23
AMAZON
$us billions
23$ billion
ALPHABET
16
ALPHABET
$us billions
16$ billion
VOLKSWAGEN
16
VOLKSWAGEN
$us billions
16$ billion
SAMSUNG
15
SAMSUNG
$us billions
15$ billion
INTEL
13
INTEL
$us billions
13$ billion
MICROSOFT
12
MICROSOFT
$us billions
12$ billion
APPLE
12
APPLE
$us billions
12$ billion
ROCHE HOLDING
11
ROCHE HOLDING
$us billions
11$ billion
JOHNSON & J.
10
JOHNSON & J.
$us billions
10$ billion
MERCK & CO
10
MERCK & CO
$us billions
10$ billion
0
5
10
15
20
25
% of revenue spent on R&D
AMAZON
12.7
AMAZON
% of revenue spent on R&D
12.7%
ALPHABET
14.6
ALPHABET
% of revenue spent on R&D
14.6%
VOLKSWAGEN
5.7
VOLKSWAGEN
% of revenue spent on R&D
5.7%
SAMSUNG
6.8
SAMSUNG
% of revenue spent on R&D
6.8%
INTEL
20.9
INTEL
% of revenue spent on R&D
20.9%
MICROSOFT
13.7
MICROSOFT
% of revenue spent on R&D
13.7%
APPLE
5.1
APPLE
% of revenue spent on R&D
5.1%
ROCHE HOLDING
18.9
ROCHE HOLDING
% of revenue spent on R&D
18.9%
JOHNSON & J.
13.8
JOHNSON & J.
% of revenue spent on R&D
13.8%
MERCK & CO
25.4
MERCK & CO
% of revenue spent on R&D
25.4%
0
10
20
30
40
Source: The Global Innovation 1000 Study
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