En este Learning Hub, las personas de LATAM encontrarán las propuestas más avanzadas del ecosistema IE: Insights, programas formativos de IE, los eventos que IE organiza en todo el mundo…
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24 abril 2018Convenio Unidad de conocimiento
19 junio 2019Bienvenido a
IE Learning Hub
IE insights
Mantente al día de las principales tendencias y respuestas avanzadas a los retos de gestión, con los artículos, casos, vídeos y otros contenidos que nuestros profesores y expertos, de prestigio a escala internacional, ponen a tu disposición.
Why the Term ‘Artificial Intelligence’ Is Misleading
[Article] The term artificial intelligence furthers misconceptions about the discipline’s capabilities, origins, and nature
When Coaching Meets Data
[Article] Creating effective leadership pipelines remains a challenge for many organizations, but AI-enabled analytics and personalized coaching offer promising solutions
The 3 Keys to Achieving Growth
[Video] Growth is at the heart of every business, but it can be an elusive goal
When Customers Create
[Article] The rise of prosumers is reshaping industries as consumers actively co-create, customize, and monetize products
Storytelling with ChatGPT: Where It Helps, Where it Doesn’t
[Article] Generative AI’s rise has challenged storytellers by automating content creation, but human creativity remains essential for authenticity, vision, and purpose
Can AI Own an Idea?
[Video] In today’s world of AI art, text, and video, an important question has arisen: who owns the content being created?
2025, The Year Digital Culture Reshapes Society
[Article] The creator economy, emerging XR technologies, and workplace challenges will drive profound changes in urban life in 2025
Higher Education in an AI World
[Article] By proactively integrating AI into the classroom, higher education can emphasize adaptability, ethics, and creativity to future-proof student success
THE KIPLING BALANCE
Step into a world of profound insights inspired by Rudyard Kipling’s timeless poem, «If». Our host and interviewer, Pablo Isla, Chairman of IE International Advisory Board, leads you on a captivating journey.
In each episode, we welcome a distinguished CEO from some of the world’s most influential companies. What makes these conversations truly unique is that our guest CEOs choose specific verses from Kipling’s «If» as the focal point for our discussion, delving into topics that span business, leadership, innovation, and personal development.
EPISODE 1: A CALL FOR RESILIENCE AND THE STRENGH OF WILL
With José María Álvarez-Pallete, CEO of Telefónica
EPISODE 2: THE CALM DURING THE STORM
With Carlos Torres Vila, Chair of BBVA
EPISODE 3: HOW CONVICTION LEADS TO IMPACT
With Ignacio S. Galán, Executive Chairman of Iberdrola
Events & Initiatives
At IE Corporate Relations, bringing people and companies together is so much more than networking. It can break down barriers between individuals, departments, whole companies, and clients, establishing meaningful connections and driving the development of effective solutions.
Our goal is to create an immersive IE experience for participants, who can engage with like-minded individuals and gain valuable insights to apply to their personal and professional lives. We want to provide unique, dynamic opportunities for community thinking, teamwork, and personal enrichment.
Our corporate events are by invitation only and are targeted to different levels of seniority. Executives are invited to step outside of their everyday corporate environment and meet with their peers from different industries as well as IE faculty members, exchanging ideas, brainstorming, and gaining new perspectives on the challenges in their fields. By coming together in a new space and thinking outside of the box, they can find solutions together and be inspired by the approaches being taken by other companies around the world.
Global Human Capital Strategy
Our «Global Human Capital Strategy» program is a unique opportunity for senior-level executives and Directors of Human Resources from large Ibero-American companies. The objective of this by invitation-only program is for participants to learn about the latest trends in HR and create a high-level networking space with our professors, partners, and guests.
Talent Builders
Talent Builders is meticulously crafted to showcase the essence of our expertise in talent development, performance enhancement, and organizational growth. Through a series of carefully curated experiences, you will gain a comprehensive understanding of our commitment to empowering individuals and organizations to thrive in a rapidly evolving world. From cultivating leadership potential to fostering a culture of continuous learning, this program embodies the core values and transformative vision that make IE a leader in education and professional development.
Free Assessments
These free assessments will help you determine the steps you should take in order to become the best version of yourself.
Each assessment will measure your capabilities across a number of dimensions such as emotional flexibility, mindsets, lifelong learning attributes and vitality for lasting professional success.
Mindsets for lifelong learners
Learning and personal growth are crucial for driving lasting professional success to all levels of your organization. Discover how strong your lifelong learning mindset is and learn what you can do to advance your mindsets in order to thrive in your career.
Authentic professional confidence
Every professional journey is full of twists and turns that require authentic professional confidence to overcome them. With the latest research, you will discover where your emotional flexibility stands and where to direct your focus to increase your confidence and foster professional success.
Entrepreneurial thinking styles
To raise awareness of how managers’ think in entrepreneurial situations, we have developed a simple assessment (a “mirror”) and an intuitive map of different thinking styles. The mirror makes current thinking habits explicit while the map highlights the directions in which managers can develop to become more versatile thinkers.
Formación
Una completa y diversa propuesta formativa que IE pone a tu disposición para ayudarte a incrementar tus capacidades y evolucionar tu carrera profesional a la medida que exige un entorno en continuo cambio.
PROGRAMAS MASTER
Executive MBA BLENDED
Un programa flexible adaptado a tus necesidades de crecimiento y coherente con el entorno globalizado e interconectado en el que vives
Español | Online + Madrid | blended
Global Executive MBA
If you are looking to gain a global understanding of different cultures, team dynamics and business practices then this program is for you
English | Madrid, Singapore, Los Angeles, Sao Paulo & Online | blended
Executive Master in Digital Transformation & Innovation
Digital is shaking the status quo in every area of business and digital technologies are changing of what it means to do business
English | Madrid, Shanghai & online | blended
PROGRAMAS GENERAL MANAGEMENT
Global Advanced Management Program
The Global Advanced Management Program has been designed specifically to prepare innovative business leaders for both personal and professional growth.
English | Madrid | onsite
SENIOR MANAGEMENT PROGRAM
Combining the strengths of two of the world’s top schools, the GSMP takes participants beyond traditional programs based on absorbing models and knowledge.
Español | Madrid | onsite
ADVANCED MANAGEMENT PROGRAM
Hoy más que nunca, es necesario contar con los conocimientos y capacidades para afrontar con éxito los nuevos desafíos
Español | Madrid | onsite
PROGRAMAS ESPECIALIZADOS
LIDERANDO LA TRANSFORMACIÓN DIGITAL
Descubre las claves para gestionar la digitalización en tu empresa y construye tu hoja de ruta para la transformación digital
Español | Madrid | onsite
International Master Class: Learning & Development Leadership
The defining attributes of the 21st century economy and the fourth industrial revolution are innovation, technology and globalization
English | Breukelen (Holanda), Segovia (España) | blended
Dirección Comercial
Desarrolla tu visión estratégica, actualiza las técnicas de gestión de equipos y pon al día las herramientas de gestión y tecnología
Español | Madrid | onsite
PROGRAMA SUPERIOR DE COMPLIANCE
Desarrolla una estrategia, crea valor e impulsa la innovación en el mundo jurídico
Español | Madrid | blended
High impact leadership
How to strategically utilise social media and personal development plans, while adopting a ‘Positive Psychology’ to inspire employees
English | Madrid | onsite
HIOPS (High Impact Online Programs)
El ágil formato de estos programas de IE, cien por cien online, permiten conciliar tu desarrollo profesional con tu trabajo y vida personal. Con una metodología similar al Global MBA, utiliza las tecnologías de aprendizaje más avanzadas y una interacción total con el equipo de gestión, que guía cada paso y potencia tu aprendizaje y experiencia.
LEADERSHIP AND STRATEGY IN THE AGE OF DISRUPTION
Obtain the tools you need to react to threats and recognize new opportunities in a volatile world subject to complex changes.
English | online
INNOVATION FOR GROWTH
Innovation for Growth is aimed at executives, mid-level, and senior-level managers who want to guide their company through today’s increasingly volatile global economy.
English | online
MARKETING DIGITAL, REDES SOCIALES Y ANALÍTICA: UNA ESTRATEGIA OMNICANAL
El marketing moderno exige la integración tecnológica y estratégica de los canales para satisfacer las demandas de los clientes.
English | online
Publications
The world is constantly changing, and demands for new skill-sets in the workplace are springing up like never before. From the need to incorporate top-of-the-line digitization to enhancing corporate training strategies, and improving employees’ mindsets, it is clear that developing a lifelong learning culture is crucial to creating lasting personal and professional success.
As you make your way through these articles, you will gain critical insights for personal and professional growth which you can use to propel your organization through the 21st century.
IE’s Center for Corporate Learning and Talent Management will provide the essential, cutting-edge tools you need to stay on the front line of an increasingly demanding and competitive world.
Catálogo Multimedia
En este amplio catálogo multimedia encontrarás contenidos digitales de alta interactividad, excelente funcionalidad y experiencia de usuario positiva: gamificación, retroalimentación o feedback, simuladores, competiciones, juegos de rol, serious games, learning by doing o Project based learning, entre otros.
IE PUBLISHING – CATÁLOGO
Si quieres tener acceso completo a estos u otros recursos de formación, contacta con tu área de desarrollo profesional o recursos humanos y solicita más información. En el enlace podrás ver la sección pública de nuestro catálogo con las descripciones para cientos de materiales, tanto interactivos como escritos.
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English
GRÁFICA DE UN MERCADO EN COMPETENCIA PERFECTA
Esta herramienta interactiva explica el ajuste a corto y largo plazo del mercado y de la empresa bajo los supuestos de competencia perfecta. Permite interactuar con ambas dimensiones y observar el proceso de equilibrio en términos de beneficios, pérdidas, precios y cantidades intercambiadas.
Entorno Económico
Español
INFORMA D&B: REDEFINIENDO EL ‘BRANDED CONTENT’
El caso cuenta el cambio de estrategia de Informa cuando decidió iniciar una estrategia de branded content en la que creaba contenido diario. Implicó cambiar la política editorial, según la cual las revisiones eran una condición previa a la publicación, algo que en una industria de informes comerciales había sido una característica fundamental.
SISTEMAS DE INFORMACIÓN Y TECNOLOGÍAS
Español
IKEA: GLOBAL BRAND COMMUNICATION
Se centra en la estrategia de comunicación utilizada en 2014. Comienza con una visión global de la marca IKEA y avanza hacia un análisis más enfocado de la estrategia y toma de decisiones de IKEA. El multimedia incluye varios contenidos visuales y audiovisuales, incluidas entrevistas con el director de márketing y la agencia de medios de IKEA.
Marketing
Español
PORSCHE: BEYOND THE LIMITS OF LUXURY?
Este caso describe el éxito de Porsche en el mercado de automóviles de lujo durante la primera década del siglo XXI. Se centra en los dos nuevos modelos que Porsche introdujo a finales de 2013: el 918 (su modelo más caro hasta la fecha) y el Macan (su modelo más asequible hasta la fecha).
Estrategia
Español
‘BIG DATA’
Tutorial dirigido a introducir los conceptos principales del big data. Incluye vídeos de ejercicios interactivos, material complementario y elementos de gamificación. Los participantes aprenden acerca de los orígenes del concepto, definición y características, así como las tecnologías utilizadas y cuándo el big data es adecuado para los negocios.
Sistemas De Información Y Tecnologías
Español
Además...
IE University trabaja en el desarrollo de aplicaciones nativas para enriquecer la formación en Apple Vision Pro
UN TOTAL 6.000 ALUMNOS DE 140 PAÍSES DE PROGRAMAS DE GRADO Y MÁSTER VIVEN EXPERIENCIAS VR Y AR ESTE CURSO ACADÉMICO
IE University se destaca como una de las principales instituciones a nivel mundial al trabajar en el desarrollo de aplicaciones nativas que enriquecen la formación en Apple Vision Pro.
Su compromiso con la innovación educativa se refleja en la participación de 6.000 alumnos de IE University, provenientes de 140 países, quienes ya están experimentando experiencias formativas utilizando tecnologías de realidad virtual y aumentada durante este año académico.
La institución, que recientemente lanzó su Manifesto de Inteligencia Artificial, se compromete con el desarrollo tecnológico con el fin de mejorar la educación, fomentar el pensamiento crítico entre los estudiantes y promover la innovación humanista. Estos esfuerzos resaltan su misión de proporcionar un entorno de aprendizaje excepcional.
