With more than 24 years of experience in the Digital area, he is currently Global Managing Director in the Havas Group where he manages the Telefónica account worldwide. Additionally, he is Professor of Marketing and Digital Transformation at IE University where he is also the Director of the Program in Digital Marketing Management.
Corporate Experience
• Global Managing Director Havas, Spain, 2022 - Present
• Global Business Partner & Global Head of Digital Havas, Spain, 2014 - 2021
• Brand General Manager, Havas Spain, 2011 - 2013
• Client Service Director, Havas Spain, 2008 - 2012
Academic Experience
• Associate Proffessor of Marketing, IE University Spain, 2009 - Present
• Program Director in Digital Marketing , IE University Spain, 2013 - Present
Academic Background
• PhD in Digital Marketing, Universidad Complutense de Madrid Spain, 2016
• Executive Program, Singularity University, Mountain View, San Francisco, 2022
• Senior Management Program, IE University, Spain, 2021
• General Management Program, INSEAD, France, 2008
• MBA, IE University, Sain, 2005
• Bachellor in Business Administration, Universidad de Alcalá and Leeds Beckett University, Spain, UK, 1999