OVERVIEW
This master ’s-level online course is designed to provide strategic insights into applying generative AI in businesses to drive digital transformation and enhance enterprise value. Over three weeks, participants will engage in concise video lectures, interactive learning activities, and thought-provoking discussions to learn how to develop and implement a generative AI adoption strategy that aligns with business objectives and improves organizational processes.
Learning Outcome
By the end of this course, participants will be able to create a generative AI implementation strategy to improve company processes and achieve business objectives across various industries.
DATE
February 5th - March 5th, 2025
SCHEDULE
5 - 6 hours of study each week
- Marina Tomás EsquivaProgram Advisor
GOT QUESTIONS?
If you need further information about the program, please contact us.
WHY THIS PROGRAM?
- 01.
Build value for your business
Use the latest technology to grow your business.
- 02.
Learn about the latest technology
Discover how generative AI, low-code, and no-code solutions work.
- 03.
Hands-on experience
Create stunning websites, apps and solutions for your business.
- 04.
Boost customer engagement
Connect to your customers with the power of AI and no-code tools and chatbots.
- 05.
Streamline workflows
Develop time-saving workflows using robotic process automation.
ALL YOU CAN LEARN PACK
Build your learning journey for success.
Your opportunity to grow and gain a vision of the latest trends and technologies is here! Thanks to the All You Can Learn Pack, you’ll get access to the portfolio of new IE University Online short programs.
Scenario 1
Total paid: 1.165€
First program: Full Price 1.165€
Scenario 2
Total paid: 2.330€
- First program: Full Price 1.165€
- All you can learn pack: Full price 1.165€
Conditions that apply to purchase the All You Can Learn Pack:
1) You can purchase the All You Can Learn Pack only once you have paid for the first program, or by purchasing them simultaneously (first course + pack).
2) The All You Can Learn Pack costs €2,330 (meaning the price of two programs of €1,165).
3) You will be eligible for the following 12 programs. You may select any of them, and in any order:
- Generative AI
- Digital Marketing
- Digital Sales
- Disruptive Thinking
- Customer centricity
- UX Strategy
- Innovation Management
- Digital Business Models
- Business Tech Strategy & Management
- Operations & Supply Chain
- Leadership Growth Program
- Programa de crecimiento del liderazgo
4) You can purchase the All You Can Learn Pack up to three months after completion of the first program.
5) From the time of purchase of the All You Can Learn Pack, you have one year to take any of the 12 online programs in IE University’s established intakes.
6) You must enroll in one program at a time, and always up to one week before the program in question starts.
7) You must pass the program you’re enrolled in, in order to enroll in your next chosen program.
8) Commitment is important when you purchase the All You Can Learn Pack. Therefore, if at any time you do not pass any of the programs in which you’re enrolled, you will lose the right both to continue enjoying the pack, and to take future programs as part of the price.
9) IE University has the right, for academic reasons or force majeure, to delay or suspend any program intake.
SPECIAL CONDITIONS
ALUMNI
As an IE alumni you are part of our community, and we want to support your passion for Lifelong Learning. Therefore, all IE alumni receive 25%* off tuition fees for all Executive Education programs.
*Alumni from Intensive Programs (less than a week duration), Summer Schools or High Impact Online Programs will receive 15% off.
Neither scholarship is compatible with other deductions.
CORPORATE
At IE, we are committed to encouraging companies to enroll teams of their employees. We believe this allows them to explore new perspectives together and speak a shared language of change.
Companies that sign a Corporate Agreement are eligible for a 15% off the tuition fee for Executive Education programs for group of employees. Additional services and support may also be available for a Corporate Partner Agreement. Neither scholarship is compatible with other deductions.