Program
The Innovation Leadership Program offers a transformative learning experience that goes beyond traditional classroom teaching. Participants will engage in interactive online modules, hands-on tasks, readings, case studies, and discussions, facilitated by industry experts and experienced faculty members. The face-to-face module in Madrid adds a unique dimension to the program, providing an opportunity for in-depth discussions, exclusive experiences, visits to organizations, and networking opportunities. The program culminates with a final presentation, graduation, and awards ceremony, celebrating the achievements of participants and their journey towards becoming innovative leaders.
1. Introduction and global context
The course begins with an introduction to key concepts and its structure, setting the foundation for future modules. It explores topics such as geopolitics, exponential organizations, and defines the capstone project, offering a comprehensive overview of the global business landscape.
2. Emerging technologies
Concentrates on AI and no-code tools, enabling participants to develop digital products without needing advanced coding skills.
3. Innovation Management
Explores the processes enterprises use to introduce new business models, products, and services. Participants will learn about various types of innovation, idea generation methods, and frameworks for executing innovation initiatives.
4. Digital Business Models
Examines how technology reshapes business strategies and operations, leading to practical approaches for implementing these models.
5. Digital Sales
Delves into how to leverage frameworks to build sales channels that place the customer at the center of digital transformation.
6. Madrid face to face
The culmination of our program will be in Madrid for 4 days of activities, work, inspiration, networking, and celebration.