Ángel López-Jauregui

Expert in Customer loyalty for B2B and B2C markets, Professor Angel Lopez-Jauregui’s combines academic and business skills.

More than 20 years’ experience as Finance and Market Research Senior Leader at a variety of Global FMCG companies, such as Procter & Gamble, The Gillette Company, PepsiCo, Kimberly-Clark, Coty Inc. and The Wella Company.

He has a diversified international experience across different business units and processes in different countries at regional and business line roles.  Professor Angel Lopez-Jauregui has a deep expertise in Strategic planning, Business Analytics, Marketing Mix Optimization, Consumer & Market Research. Finally, Angel has the ability to communicate effectively with students, customers, executives, senior learning professionals in University and Master programs, corporate courses, Seminars and Events.

Professor Angel Lopez-Jauregui  holds a PhD in Economic and Business Science “cum laude” from the UNED. He also holds a degree in Business Administration from the Universidad Autónoma Madrid. Current research focus is on Consumer loyalty, Pricing and  Marketing effectiveness (online-offline). Professor Angel has published articles in top academic journals and participated in several conferences and meetings as keynote speaker.

During his career, Angel has received numerous awards, including “Consumer and Market Knowledge Global Bold Leadership Award” and “Consumer and Market Knowledge Western Europe Bold Leadership Award”  from  Procter and Gamble in 2011. He has also been awarded with the “P&G High Performance Leadership Award” in 2014 as well as IE teaching recognition awards.

CORPORATE EXPERIENCE

• Head of Financial Planning & CMI Iberia, The Wella Company, since 2020

• Finance & CMI Manager Iberia, Coty Inc., 2016 – 2020

• Finance & CMI Manager Southern Europe, Procter & Gamble, 2010 – 2016

• Consumer and Market Knowledge Manager SE, Procter & Gamble, 2008 – 2010

• Beauty Care Finance Group Manager, Procter & Gamble, 2006 – 2008

• Sales Finance Manager Iberia, The Gillette Company, 2004 – 2006

• Finance Business Planner Spain, PepsiCo, 2001 – 2004

• Distribution Coordinator Iberia, Kimberly-Clark, 1999 – 2001

ACADEMIC EXPERIENCE

• Associate Professor at Instituto de Empresa. “Master in Market Research and Consumer Behaviour”, since 2012

• Associate Professor at Instituto de Empresa. “ Master in Talent Development and Human Resources”, since 2022

• Visiting Professor IE University, 2021

ACADEMIC BACKGROUND

• PhD in Economic and Business Science “cum laude” from the UNED, 2021.

• Advanced Financial Management Program. Universidad CEU San Pablo, 2013

• Master in Strategic Consulting. UNED, 2012

• Advanced Marketing & Sales Program. Universidad CEU San Pablo, 2012

• Bachelor in Business Administration. Universidad Autónoma de Madrid, 1997