César Martín de Bernardo

César Martín de Bernardo, with more than 20-year experience in the management of marketing campaigns, he has worked in multinational companies for top-level brands, Antena 3tv, Dia%, Serena Communication, while pursuing his true passion: teaching for undergraduate and graduate programs, pre-experience and executive programs. Digital Marketing, Commercial Communication, Commercial Management,  Marketing Plan, etc., in IE, ESIC, Real Madrid Business School, Universidad Europea, Universidad del Valle de México.

Corporate Experience

• Founding and Board Member, La Galleta Solidaria (NGO), Spain, 2014 - Present

• Marketing Manager, Serena Communication, Spain, 2005 - 2016

• Ecommerce and Marketing Manager, Dia% Group, Spain, 2001 - 2005

• Marketing Manager in TV Home shopping area, Antena 3 television, 1997 - 2001

Academic Experience

• Adjunct Professor of Marketing, IE University, Spain, 2020 - Present

• Adjunct Professor of Marketing, IE Business School, Spain, 2015 - Present

• Adjunct Professor of Marketing, UEM, Escuela Real Madrid Spain, 2006 - Present

• Head of Department at School of Social Science and Communication. UEM, 2016 - 2020

• Academic Director of Postgraduate Marketing and Communication degree. UEM (2010 - 2015)

Academic Background

• Ph.D. in Business Administration, UEM, Spain, 2009

• Master in Marketing, IE Business School, Spain, 1999

• Bachelor in Business Administration, UCM, Spain, 1997