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Guillermo Tena Planas
Director of the Cuatrecasas Institute of Legal Strategy in Human Resources and Counsel of the Labor Area of Cuatrecasas. Law degree from the University of Zaragoza, MBA, University of Houston (Houston, USA and Madrid). He has been Chief People Officer at IBERIA, SVP at ABB in Europe and HR Director at Unilever Europe and Spain and Procter & Gamble in Spain. Having performed in the HQ, regional and affiliate organizations, Guillermo has first-hand knowledge of operating in multinational matrix companies integrating business goals into the HR Strategy. He is a great expert in the design and implementation of new strategies in human resource management and organizational development, and with special interest and knowledge in the effects of new technologies on work organization. Has led project Technos in Cuatrecasas, aimed at the identification of technologies that will directly influence business models in organizations, the identification of what can be the essential consequences in the labor market, and in HR management and the repercussions in and of the regulatory framework in which these new technologies will be applied  (series of 10 books) . Adjunct Professor of the subject of Human Resources at the Instituto de Empresa, University of Navarra and International Rioja University (UNIR).
CORPORATE EXPERIENCE
• Managing Director of the Cuatrecasas Institute of Legal Strategy in Human Resources, Cuatrecasas, Spain, 2016
• Chief People Officer, Iberia Lineas Aéreas España, Spain, 2015 – 2016
• Head of Talent Europe, Asea Brown Boveri, Switzerland, 2014 – 2015
• Senior Vice President Med Region, Asea Brown Boveri, Spain, 2012 – 2014
• HR Spain and Portugal Director, Asea Brown Boveri, Spain, 2007 – 2015
• European HR Director, Unilever, Netherlands, 2005 – 2007
• HR Director, Unilever, Spain, 1998 – 2005
• HR Director, Johnson Controls, Spain, 1995 – 1998
• Corporate Training and People Development Manager, Procter & Gamble, Spain, 1991 – 1995
ACADEMIC EXPERIENCE
• Adjunct Professor of Human Resources / Talent Management, IE Business School, Spain, 2012 – Present
• Adjunct Professor of Human Resources, University of Navarra, Spain, 2019 – Present
• Adjunct Professor of Human Resources, International Rioja University (UNIR), Spain, 2020 – Present
ACADEMIC BACKGROUND
• Digital Talent Executive Programme, ISDI, 2016
• Senior Leadership Development Programme, IMD, 2009
• MBA, University of Houston (Houston, USA and Madrid), 1991
• BA in Law University of Zaragoza, 1988
• Certified Business Coach Practitioner, 2005
• Expert in Mindfulness Stress Based Reduction, 2016