Dual Degree in Business Administration & Data and Business Analytics
- Home
- Studies
- Undergraduate Degrees
- Dual Degree In Business Administration & Data And Business Analytics
A WORLD OF OPPORTUNITY
IE University, recognized internationally for its high-quality teaching and prestigious partnerships, enables graduates to compete for top positions across all industries globally. We help our richly diverse students to shape and launch their professional careers, equipping them with all the resources and skills they need to succeed in the job market of today and tomorrow.
Our unique learning environment facilitates professional and personal growth, empowering students to discover their full potential while guiding them in their individual professional journeys.
Our students develop highly sought-after profiles and are actively recruited by employers of leading corporations even before they graduate. Our extensive network and close ties with the business world offer endless opportunities, from important positions in major multinational companies to roles in smaller organizations and startups. Other students choose to develop entrepreneurial projects either during or after their studies by building and managing their own companies.
- 96%OF IE UNIVERSITY CLASS OF 2023 JOB SEEKERS REPORTED THEY WERE CURRENTLY WORKING
- 59%WORK OUTSIDE THEIR COUNTRY OF ORIGIN
A WORLD OF OPPORTUNITIES
Once you finish your degree, you’ll be ready to develop your career in a wide range of fields. Whether you are inspired by working in finance, marketing, human resources, customer experience or manufacturing, as an IE University Business Administration & Data Analytics graduate, you will be more than prepared to use your expertise to optimize management decisions in companies, and to make a positive impact in the corporate world. Below you will find some of the areas you can specialize in.
FINTECH SPECIALIST
A fintech specialist monitors financial movements within the market using their knowledge of data. They’re often responsible for conducting studies on microeconomic factors, demographics, and marketplace trends, and then using that information to drive investments and advise companies. The world of finance is ever-more connected to data analysis, and graduates who understand the motivations behind a customer’s financial activity are invaluable to all businesses.
CUSTOMER INSIGHT MANAGER
Customer Insight Managers focus on monitoring and analyzing sales and social media data to understand consumer behavior. These professionals help organizations use machine learning algorithms that understand when and how to upsell and offer product recommendations, adjust pricing based on demand and form competitive pricing strategies.
HIGH-FREQUENCY TRADING EXPERT
A high-frequency trading expert supports clients in trading, risk management, and financial functions using quantitative analysis. These professionals use complex algorithms to analyze markets and spot emerging trends. Their responsibilities may include the analysis of single products, independent portfolio valuation, risk analysis, and more.
MARKETING INTELLIGENCE EXPERT
The role of a marketing intelligence expert is to maximize customer value and deliver a superior customer experience through marketing analytics. They also develop strategies for optimizing conversion rates, prospect engagement, customer lifetime value, and revenue, improving overall team performance and impact. These experts also analyze marketing data from various sources to discover deep insights about customers, marketing campaigns, and tactics.
OPTIMIZATION SPECIALIST
An optimizer specialist works to enhance performance, align processes, and detect potential issues by tracking operational data in real time. Many global manufacturers now have an abundance of real-time shop-floor data and the ability to conduct complex statistical assessments. Optimizer specialists use these assessments to continuously improve the supply chain processes and systems.
TALENT ANALYTICS EXPERT
A talent analytics expert uses uses data analysis to predict employee performance and design roles and responsibilities. By leveraging data, the candidate selection process is improved and a more effective approach to recruitment can be employed.
THE CORPORATE MENTORSHIP PROGRAM
The Corporate Mentorship Program provides an opportunity for students to connect with volunteer mentors from the corporate world. Mentorship builds relationships between students and senior level business professionals from various industries. It allows mentees to work on specific skills, find the career path that motivates them, and learn about business functions and industries directly from the people who are already there.
Mentors help mentees move toward their professional goals, helping them develop a professional identity and a clear vision for their career path. Moreover, by having contact with the day-to-day world of work, mentees are able to connect what they are learning in the classroom with how it is applied in the field.
These connections and insights provide students with many opportunities for professional success.
INTERVIEW WITH WIM ZWAENEPOEL - HEAD MENTOR
INTERVIEW WITH JOHN SCHELLHASE - MENTOR
HOW DOES THE CORPORATE MENTORSHIP PROGRAM WORK
HOW DOES THE CORPORATE MENTORSHIP PROGRAM CONTRIBUTE TO BBA STUDENTS?
The program mission is to support students’ personal and professional development by providing direct contact with the corporate world from the beginning of their program.
- 01.
Enrich and support...
the professional, academic, and personal development of undergraduate students.
- 02.
Assist students...
in the transition from academic to professional life, allowing them insight into the corporate world from the beginning of their program.
- 03.
Provide students...
with guidance in the process of becoming a business professional, helping them navigate different aspects of the BBA (electives, extracurricular activities, etc.) to grow opportunities.
- 04.
Support students...
in the development of the skills they need to become better business professionals.
Career report
Discover the Class of 2023 Career Report
COMPANIES PARTICIPATING IN OUR CORPORATE MENTORSHIP PROGRAM
YOUR OWN PATH
Graduating is only the first step in your ongoing professional journey. See where our former students are and discover the endless opportunities that await IE University’s graduates.